Make the scary not so scary!

Sheri Kennedy • October 30, 2020

The Art of Applied Visual Thinking


The official newsletter of Applied Visual Thinking SUPERHEROES.  Vol. 1 No. 2

Oct 30, 2020

Applied Visual Thinking: close gaps, avoid obstacles, build bridges, create change

These are scary times for multiple reasons. It's true. What if we could find a way to make scary not so scary? What if, just for a day, we could be someone else, see other people as they aren't, and change our environment to look completely different and fun? Oh, wait. That's what Halloween is for! In this article, we'll explore three ways to chomp into some Halloween inspiration candy and siphon off some of the scary. 

Emojis prompt empathy.

First, do you decorate your home, your office or yourself for holidays? You may not want to change your virtual background to a haunted house, but have you thought about dressing up your next team communication? Nothing attracts attention like a visual, and of all possible imagery, faces hold the greatest appeal. This preference for faces goes back to infanthood. Emojis are fun, easy to draw faces that prompt empathy. That could be why emojis are so popular.

How to draw a pumpkemoji

 In your next team email, newsletter, agenda, or other communication, try your hand at adding "pumpkemojis" like the ones in the how-to. Apply an expressive face to a pumpkin, and you can convey concern, surprise, happiness or fright, for example. Try it and see what you observe — connection through laughter? Spontaneous conversations? Interpretation (visual literacy learning)?



Here's another idea. Are you nervous about having to make a presentation? OK. Let's get real. EVERYONE gets at least a little goosebump nervous before a presentation! Are you afraid the audience will feel like a Zoom room full of zombies? Try modifying the ol' "picture them naked" trick. Instead, imagine your entire audience is in Halloween costumes — actual cowboy, princess, superhero, zombie, cartoon character and vampire get-ups! You won't be able to suppress a genuine, contagious, big as a clown smile, guaranteed.


Third scary not scary idea. Is there a particular "ghoul" who scares you? Does the thought of having a conversation about a difficult topic with this person make your teeth rattle? What if there were a way to fearlessly approach conversations with bogeymen and women? Download the free Crucial Conversations template and try this simple process.

Their face here, Halloween graphic

Crucial Conversations Process

  1. Start from a positive assumption. You are both working toward the same ultimate goals to achieve the best possible outcomes. What are those SHARED GOALS? List them. 
  2. Imagine. Picture the other person as a Halloween character that makes
    them more likable to you. Draw them and yourself in costume in the

    "THEM"
    and "ME" and boxes.
  3. Put yourself in their shoes. If you were them, what PRIORITIES might you
    go to bat for? 
  4. Connect. Take a minute or two at the beginning of the conversation to
    connect on a personal level. Even a pirate has a heart in there somewhere.
    Jot down a question or conversation starter in the
    "WHAT I NEED TO SAY"
    list, and you might just find the conversation goes your way. Clearly state
    your top priorities in this list, too, so you can be sure you both walk away
    with treats.

Have a tough conversation you need to prepare for?
Grab a free copy of the
Crucial Conversations 
template and have some Halloween fun with it!

Grab Your Free Template Now

Share with a friend

Person wearing 2026 goggles
December 5, 2025
The Art of Applied Visual Thinking Vol. 6 No. 25 - Choose your 2026 lens. Part 1 of 2
a sketch of a person with sympathetic and parasympathetic nervous systems diagrammed
By Sheri Kennedy November 22, 2025
The Art of Applied Visual Thinking Vol. 6 No. 24 November 21, 2025 – Breaking the Negativity Loop - picture and do.
November 7, 2025
The Art of Applied Visual Thinking Vol. 6 No. 23 Nov 7, 2025 – Discipline isn't the opposite of self-care. It IS Self Care!
The Sweet Spot
By Sheri Kennedy October 24, 2025
The Art of Applied Visual Thinking Vol. 6 No. 22 Oct 24, 2025 – The Sweet Spot - Finding Your decision-making Sweet Spot - visually.
Hand with ace up their sleeve
By Deborah DeLue October 10, 2025
The Art of Applied Visual Thinking Vol. 6 No. 21 Oct 10, 2025 - Another Ace in the Hole
A drawing of a measuring cup. Measured sections include Too Little, Enough and Too Much.
By Sheri Kennedy September 26, 2025
The Art of Applied Visual Thinking Vol. 6 No. 20 September 26, 2025 – The Just-Right Visual: Not too much, not too little at the right time and context.
Diagram of a map diagram with circle, square, triangle, arrow, blog, flag and compass shapes.
September 12, 2025
The Art of Applied Visual Thinking Vol. 6 No. 19 September 12, 2025 – The Map - Your shape shift visual toolkit on a single page.
drawing of a compass
By Sheri Kennedy August 29, 2025
The Art of Applied Visual Thinking Vol. 6 No. 18 August 29, 2025 – The Compass – a simple shape for long-range clarity.
Brainstorming map with a red flag highlighting the big idea
By Deborah DeLue August 27, 2025
The Art of Applied Visual Thinking Vol. 6 No. 17 August 15, 2025 – The Flag – a small shape that makes a big statement.
Start with a circle. Inside it, write a current challenge you’re facing—big or small.
Now, draw thre
By Sheri Kennedy August 1, 2025
The Art of Applied Visual Thinking Vol. 6 No. 16 August 1, 2025 - The Arrow - a small shape that makes a big point.
Show More